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With the Disneyfication of several of the shows, Marvel wasn’t at its best in Phase 4 of the MCU. CEO Bob Iger, although coyly, did admit that it was the result of Disney’s meddling in several of the Marvel shows to make it available for a wider range of audience.
Bob Iger Admits To Disneyfication of Marvel Series
With a game of rising numbers and the content that the people watch, Bob Iger and the people at Disney were lost. With Disney+ having launched in 2019, people were excited to see what the streaming platform had to offer and it did deliver.
Also read:“Wasn’t that the Year Age of Ultron was Released?”: Disney CEO Bob Iger Stopped Kevin Feige From Being Fired in 2015, Saved Infinity War and Endgame
“Now as we’ve looked to basically becoming profitable and figure out how do we do that, it’s clear to us that we do have to continue to grow subs. But, it’s not just about that. We have to have the right pricing, the right promotion, we have to have the right marketing, we have to have the right content,”
The American businessman slyly admitted that Marvel was not at its best in Phase 4 of the MCU. With rumors of Disney interfering with Marvel, it was about time that they were given a free hand (like they did withDeadpool 3). It was the ex-CEO of DisneyBob Chapekthat also faced these problems but he ended up with a solution that almost seemed illegal.
Suggested:‘Daredevil: Born Again will be mature’: Rumors of Disney CEO Bob Iger Opposing Mature-Themed Daredevil Series Reportedly False
Disney’s Ex-CEO Shifted Budgets To Hide Financial Problems
Related:“That’s something we would like to preserve”: Marvel Producer Reveals MCU Won’t Be Focusing On Disney+ After Tom Cruise Taught Marvel Studios a Lesson With Top Gun 2
The ex-CEO of Disney Bob Chapek took on the role for a meager three years. During his rule, Disney had already invested $30 billion in content creation. The profit wasn’t much as Disney+ was competing with some mega-giants such as Netflix and HBO Max. After his stepping down, there were reports that Chapek used to shit budgets for Disney+ original series to make the loss seem a little less!
According to The Wall Street Journal, Bob Chapek used to market/promote the series on various channels like the Disney Channel so the cost wouldn’t add to the budget. After his stepping down, Bob Iger who was previously the CEO of Disney once again took on the mantle and seems to be working towards a better future for the streaming service.
Source:Twitter
Visarg Acharya
Senior Writer
Articles Published :3263
Visarg Acharya is a Senior Writer at FandomWire, majorly focusing on movies, with over 3000 articles published. He has been an entertainment journalist for the past three years and a copywriter at a corporation. Visarg usually covers news and theories on the MCU and the DCU, with an emphasis on Avengers and Superman; Game of Thrones, and more.A Tarantino fan, Visarg, spends his time critiquing various directors’ filmographies and watching them with curiosity. Medieval fantasy like The Lord of the Rings or sci-fi movies like Interstellar, watching the latest horror movies, and listening to Hans Zimmer become his comfort zone. When idle, he can be found reading fantasy novels with a terrible cup of coffee in hand.
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Bob ChapekBob Iger
